Cake: 5 gamification examples that improve the fintech user experience

  • 3 fintech trends to watch in 2022 (and how Cake is ready for them)
  • 5 gamification examples that enhance the user experience
  • How to gamify your fintech app like Cake
  • Recap

3 fintech trends to watch in 2022 (and Cake is ready for them)

#1 An unstoppable rise in digital-only banking.

#2 Artificial intelligence is making banking more efficient.

#3 Collaboration over competition.

#4 Bonus trend — the need for privacy.

5 gamification examples that enhance the user experience on Cake

What is gamification & how does it work? Learn all the basics right here!

Community statistics motivate people to save more money

Customized tags for transactions give users ownership

mobile app engagement fintech

Digital confetti celebrates your onboarding process

gamification examples fintech cake

Want more results with less hassle? Discover our app gamification software!

Personalized cashback rewards boost mobile app engagement

reward system gamification examples

Monthly payouts let users form a community that shares in value

cake reward system mobile app engagement

How to gamify your fintech or banking app like Cake

Step 1 — Join us in a fully remote & interactive app gamification workshop

Step 2 — Bring your data

Step 3 — Get a tailored gamification report & an action plan to drive user engagement back on your app

Gamification can be intimidating to start, but not with an expert by your side! Get a workshop and learn how you can slash churn by 23%!

Recap

3 fintech trends to watch in 2022

5 gamification examples that enhance the user experience on Cake

  • Community statistics make saving money motivating. Spending statistics on Cake show not only your finances but those of your peers. This form of app community can boost user retention metrics by 300%.
  • Customized tags for transactions give users ownership. Cake lets users customize the tags and category of transactions, and will automatically update all transactions based on any manual tweaks. This form of instant feedback gives users positive feelings!
  • Digital confetti celebrates your onboarding! In Cake, this small reward recognizes the effort of completing onboarding. When you consider that Day 1 user retention in digital banking is just 30%, then making users’ first moments more fun is a great strategy to keep them engaged.
  • Personalized cashback rewards boost mobile app engagement. Research shows that 74% of those aged 18–23 would spend more if they were to receive at least 5% cashback. Cake even personalizes cashback rewards to make conversions more likely.
  • Monthly payouts create customer value and strengthen the community. Every month, users are rewarded with a share of the app’s revenue! This helps strengthen the community bond, as people are motivated by sharing benefits with each other.

How to gamify your fintech app like Cake

Don’t be a copycat. Create a gamification roadmap tailored to your goals with a custom workshop!

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